BookLovers of Bath

Beautiful books… for beautiful people…

Brave New World Revisited - Aldous Huxley

London: Chatto & Windus, 1965, Hardback in Dust Wrapper.
Condition: Good+ — in Good+ Dust Wrapper. Plain paper dust wrapper a little edgeworn and faded with heavier tanning to the spine. A little age-toning to the edges of the text block. Small school stamp to the pastedown.

5th impression, first edition 1959. When Brave New World was published in 1931, many people thought its vision of the future grotesque or incredible. Today, we see some of its prophecies coming true-and coming true much sooner than the author thought they would. Mr Huxley's new book is concerned with the two greatest dangers, apart from the hydrogen bomb, which now face mankind-over-population and over-organisation. Over-population, he believes, must inevitably lead to totalitarianism, and totalitarianism is bound to make a wrongful use of the various techniques for controlling men's minds which are already available. Mr Huxley shows how some of these techniques are employed today, not only in the dictatorships, but in the democracies: we have not yet come to brainwashing, here or in the United States; but Big Business and political propagandists have gone a long way already towards the establishing of a psychological slave trade. Brain-washing, chemical persuasion, subliminal advertising, sleep teaching are some of the Brave-New-World techniques which today threaten the freedom of the individual, just as his standards are being menaced by a vast communications industry, concerned in the main neither with the true nor the false, but with the unreal. Brave New World Revisited, which is a challenge to complacency and false social ethics, pleads powerfully that mankind should educate itself in freedom before it is too late.


Jacket designed by John Woodcock. Size: 8" x 5¼". Blue boards with Gilt titling to the Spine. 163 pages.
£18.30
Brave New World Revisited Aldous Huxley

Brave New World Revisited Aldous Huxley