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The Change Masters - KANTER, Rosabeth Moss

Simon & Schuster, 1984, Paperback ..
Condition: Very Good. Lightly rubbed at the tips of the wraps. Pages gently age-tanned.

Innovation And Entrepreneurship in the American Corporation. Kanter demonstrates how corporations that are "integrationist" (successful at stimulating the innovative capacity of their people) rather than "segmentalist" (so rigidly structured as to stifle innovation) are able to say ahead of changing technologies and markets. The Change Masters looks behind the scenes at some of the most important companies in America, including Hewlett-Packard, General Electric, Polaroid, General Motors, Wang Laboratories, and Honeywell, to describe their organizational structures, their corporate cultures, and their specific strategies.
Size: 9¼" x 6"
Number of Pages: 432
ISBN: 9780671528003

£8.50 (Now Sold)