Goldfinger: How Entrepreneurs Get Rich by Starting Small - Robert HellerHarperCollinsBusiness, 1998, Hardback in Dust Wrapper.
Condition: Good+ — in Good+ Dust Wrapper. Dust wrapper a little rubbed at the edges with a small nick at the head of the spine. Gently bruised at the head, tail and corners of the binding. Pages very gently age-tanned.
From the cover: “The entrepreneur is the hero of capitalism, the object of envy and admiration, the mainspring for the private sector, the stuff of commercial legend, the source of new companies, new products, new industries. Yet, unlike business management, entrepreneurship remains shrouded in mystery — possibly because no one believes it can be taught. In Goldfinger, Robert Heller dispels the myths surrounding entrepreneurship and explores this unique area of business practice. At every stage — from initial thought processes, through planning to implementation and beyond — the entrepreneur can benefit from the examples of others, and from clear precepts and practices. There are entrepreneurs who have never needed a lesson, who have acted from instinct rather than intellect, but tracking their actions invariably reveals a pattern, based on logic and observation, controlled by methods which can be easily learned and followed.”
Size: 9½" x 6¼". Black boards with Gilt titling to the Spine. 244 pages.